DIGITAL MARKETING

María Muñoz Vallejo
https://www.emaze.com/@AITIRRLF/presentation-name

DIGITAL MARKETING

Mónica López Muñoz:  https://docs.google.com/presentation/d/1TV3W5HzVDHywHK4sa6e6k_8ugRdnP4R930HZrTtdE7E/edit#slide=id.p

ETHICS AND AUTOCARS

We have made a video in gruop for explain our opinion of this two speechs.

ARTIFICIAL INTELLIGENCE

• María Muñoz Vallejo

Last thursday Mario Pérez and Agustín Ríos explained to us more about artificial inteligence, and they revealed to us some facts that were really amusing

"The fundamental support of human life is carbon, wether in computers is silicon. Humans have been capable of creating alive organisms, and the question is if humans are capable of creating life through the use of silicon."

Once machines were invented, scientists have dreamt of making them learn and even perform tasks like any human. So we could describe AI as a brach of science, which is into making machines think and act like humans, that can store large amounts of information and even process them in an amazing speed. At this time, what they lack is an ability to learn and make intelligent decisions,

One great example of Artificial Intelligence are computers that try to appear more human in what they can do.  With this im talking abuout "chatterbots", which we can easily find them in Ikea, or even shopping websites. 

This video explains through a wide use of graphics and examples the different types of AI (Aritificial Interlligence) and its importance. 

Some typical questions according to A.I 

http://www-formal.stanford.edu/jmc/whatisai/node1.html

META-ETHICS

• Berta Nieto Romero

Before the ethics topic was brought to us, we were used to listening to conferences talking about the space, maths, renewable energy... and because of this we had reach a certain point where every single student during this ''meetings'' began to think more analytically, but by this I mean there was no time we stopped to analysed if what the person giving the speech was wrong or right, we only wanted to know things like; And why..? Would there be a time where...? We were acting more like scientist that wanted to go straight for the answer than real students aiming for the repercussions of each topic. But all of this suddenly changed when the ETHICS topic appeared. Of course we all knew what ethics was about; according to the BBC newspaper; ''Ethics is concerned with what is good for individuals and society and is also described as moral philosophy.'' and all of the student were aware of this.

https://www.youtube.com/watch?v=VI-t0eWp9WA

 But since when had we stop taking it into account when talking about scientific and global themes? Well, I 'm not quite sure when we had but the thing is that we had stopped. And this is afterall a terrible and awful thing, us, as humans since the beggining of times have separate facts and acts from and ethical point of view. And this is described as META-ETHICS.

There is a time in any circumstance where you have to decide if you want to be practical and act scientifically (this means going for the solution with more probabilities of success) or acting ethically (this means going for the solution that you feel is better and less people would suffer any damage). And this was what Doña Isabel López's conference was all about.

 https://www.youtube.com/watch?v=krOBdYnWKNk

ETHICAL ISSUES WITHIN TECHNOLOGY

GLOBAL INFORMATION:

• With technologies, the ways we organise the work, we learn new things and even our own lifestyle has made significant changes in the traditional patterns within the social, economical and cultural life.

• Rights of people over personal information. Nowadays, with the huge quantity of information we post in the social networks with the use of new technologies, we don't know and even we can't control what happens with that information once it moves around internet.  

• One of the biggest drawbacks of technologies is in the ethical ambit such as the materials, which are used to create these machines because they come from non-ecologic sources and the extraction destroys the planet.

• Meta-ethics deals with the nature of moral judgement. It looks at the origins and meaning of ethical principles.

• Normative ethics is concerned with the content of moral judgements and the criteria for what is right or wrong.

• Applied ethics looks at controversial topics like war, animal rights and capital punishment

• Scientists are attempting to use 3-D printing to create everything from architectural models to human organs.

INDIVIDUAL POINTS:

• María Muñoz Vallejo

Last thursday Miss Isabel Lopez came to explain us the importance of ethics in science, due to the fact that with it, when we have different options she explained us the way to get to the best option through ethics. 

She explained through the use of examples how ethics, which is the branch of filosophy which investigate the principles that guide our decisions and behaviours, in other words, is the study of the arguments and reasons about which actions are morally right, or morally wrong to follow a dignified conduct.

Until this point during the conference we all understood what does really ethics is and the importante of it in our lifes but, why ethics is important in science? Isabel López gave us for a moment the role of doctors and she told us different examples of situations that a doctor have to suffer every day. The principles of making the best decision are:

1) Take a moment and think about the situation
2) Clarify the objetives at short-term and at long-terms
3) Determinate the facts we know
4) Establish possible options
5) Considerate the consequences for all the parts the decisions affect to
6) Make the decision
7) If the decision do not obtain the effects that we wanted at first, look over the situation and make new decisions

In this video, uploaded by the University of Chicago, we can see how different proffesors and specialists give their opinion of how ethics works in science

While searching on the internet, I founded this article about 3 parents baby, a topic quite controversial these days, that defeat the role of ethics about it:

http://www.telegraph.co.uk/news/health/11380784/Three-parent-babies-unethical-scary-and-wrong.html

• Carolina Navarro: 

Scientists are attempting to use 3-D printing to create everything from architectural models to human organs. While the technology still lags behind the hype, we could be looking at a future when we can print personalized pharmaceuticals or home-printed guns and explosives. Nowadays, in China they have been creating biological 3-D printer useful for transplantations, the first innovation was a kidney. Additionally, doctors are using this printer as a essential material in the operating room. As we learn today with Isabel Lopez, transplantation can create ethical problems to the society because of the preferences of who we give the transplanting organ. 

Here we have a video which clearly explain the use of 3-D biological printer: https://www.youtube.com/watch?v=EPC1IO29cV4

• Enrique Martín

One of the biggest drawbacks of technologies is in the ethical ambit such as the materials, which are used to create these machines because they come from non-ecologic sources and the extraction destroys the planet.

The use of this materials is like a big fire that little by little destroys the planet, so this needs to change as we are destroying the place where we live and really that is a bit stupid as we know the consequences.

Nevertheless, I believe in a community in which we all recycle and create technology the most ecological way.

• Mónica López

Rights of people over personal information. Nowadays, with the huge quantity of information we post in the social networks with the use of new technologies, we don't know and even we can't control what happens with that information once it moves around internet. Not being able to control the informatin that is exposed about us can turn to be a huge social problem as it affects the personal lives of people suffering cyber-bullying and reaching suicide. This is overall present in teenagers lives.

Space:

Mónica López 

• Although the costs, the technological contribution and the necessary resources to access to the space are huge, if the entities collaborate between them and they share good ideas together, accessing to space can turn into an easy task if they work in group with a pacific use. 
• Technology helps us to progress and nowadays it is present in our daily life but it must be backuped by other fields like science, it isn't possible to progress alone towards a common aim. 
• As space offers the possibility of experimenting on other fields we could take advantage of it and look for solutions to problems that we find nowadays in our planet earth as the environmental problem of climate change.